Taking social action

Creating a more sustainable world takes Social Action.

Aviva has a history of caring for its customers and helping strengthen the communities we live and work in.

From helping people prepare for retirement to being there when they face financial and health shocks.

From supporting local businesses to investing in British infrastructure.

As one of the leading UK businesses we have a unique role to play.

We know that nearly 40% of Aviva’s customers could have characteristics of vulnerability.

So we use our expertise and work with partners to provide the care that’s needed.

Since 2015 we’ve contributed over £15.5 million to 8,440 UK local change makers through the Aviva Community Fund.

And between 2022 to 2023 we doubled our volunteering to 87,599 hours.

And invested over £10 billion in UK infrastructure since October 2020, including urban regeneration and social housing projects, supporting the green transition and helping create more skilled jobs.

Aviva partners with experts to transform the lives of some of the UK’s most financially vulnerable people.

As part of our Social Action work, The Aviva Foundation funds pioneering organisations like Talking Money.

One of the biggest challenges for us now is that we are seeing people, whose wages don't even cover their basic day to day living costs.

But with no real obvious solution in sight.

As a result of the funding, it's helping us to work with clients for longer, so that we don't just solve their immediate crisis.

We help them to find the solution and stick with them after that crisis is gone.

And there’s more to come.

We’re focusing our efforts to transform the places we know and love.

And we’re helping roll out this transformational place-based approach nationally with The King's Responsible Business Network...

...working with council leaders, businesses and community groups to come together on key place priorities.

Helping the UK get ready, not just for the challenges we face but the opportunities we share.

It’s our products and services, our investments and influence.

Its rolling up our sleeves and working together to transform the places we love.

It takes all of us.

It takes Aviva.