CU Aviva has been named the most trustworthy brand in the Polish pension fund industry in a survey published by “Gazeta Finansowa”, a Polish business weekly. It was also ranked second the in the insurance category.
CU Aviva has been named the most trustworthy brand in the Polish pension fund industry in a survey published by “Gazeta Finansowa”, a Polish business weekly. It was also ranked second the in the insurance category.
This is another step towards our vision of being "the most admired, trusted, sought-after and financially-successful company in our industry and region".
The paper asked a group of financial and business analysts, financial advisors, economists and business journalists to rank financial brands that could be trusted in the current crisis.
The CU Aviva Poland life insurance business was also included in the ranking of 100 most valuable companies in Poland, prepared by the consultancy AT Kearney and published in the local edition of “Newsweek” magazine. CU was also listed in 2007 and 2008.
Recently, Commercial Union was declared a “superbrand” and “business superbrand” in the 2009 survey of powerful brands selected by a panel of marketing and communications experts.