Cranfield FTSE report highlights female under-representation in executive ranks

Aviva supports Cranfield Management School study into women on boards.

A report by Cranfield School of Management has criticised the lack of progress in improving gender diversity at the highest executive echelons of FTSE 350 companies. Despite progress in female representation on non-executive board positions, the report identifies the lack of women in executive roles on boards of the UK’s leading companies.

In a 48-page detailed analysis, experts from the school’s International Centre for Women Leaders scrutinise data provided by the UK’s top 350 companies. Drawing on 20 years of experience in this area, the Female FTSE Board Report’s authors identify the leading players in gender diversity in the FTSE 100, and highlight those companies that are lagging behind the rest.

There has been some progress over the last 20 years, and it’s encouraging to see the biggest companies in the UK on track to hit the 33% target. But that is still only 33%. The benefits of greater diversity are clear so now it’s up to the FTSE 250 to increase their ambition.

The report’s analysis shows:

  • FTSE 100 – while the percentage of female non-executive directors is at an all-time high of 35.4%, female executive positions have flat-lined for a fourth consecutive year at 9.7%. Despite this, the percentage of women on boards has increased from 27.7% in October 2017 to 29% in June 2018, meaning it may be possible to reach the target set by the Hampton-Alexander Review of 33% by the end of 2020. 
  • FTSE 250 – the number of female executive directorships dropped from 38 to 30 between October 2017 to June 2018. There has also only been a marginal increase in the number of women on boards, from 22.8% in October 2017 to 23.7% in June 2018 on the FTSE 250.
  • FTSE 100 and the Gender Pay Gap – the top 10 companies for the proportion of women on boards, reported a slightly lower average gender pay gap than the bottom 10. The two best companies were Diageo (55% women on boards, 4.1% gender pay gap) and GlaxoSmithKline (45% women on boards, 2.8% gender pay gap)
  • Female directors are on average nearly two years younger than their male counterparts, but serve for less time and have an average tenure of 3.7 years compared to 5.4 years for men.

Professor Sue Vinnicombe CBE, Professor of Women and Leadership at Cranfield School of Management, said: “Now, more than ever, is the time for disruptive change. We need to think big and act decisively in order to move the needle. FTSE 350 companies need to treat gender diversity as seriously as they treat sales, risk management and innovation, otherwise nothing will change.”

Photograph of Sarah Morris, Chief People Ofifcer, Aviva plc
Sarah Morris, Chief People Ofifcer, Aviva plc

Aviva has sponsored the Female FTSE Board Report since 2017. Sarah Morris, Chief People Officer, Aviva is also a non-executive director on the Aviva Investors Board. She said: “There has been some progress over the last 20 years, and it’s encouraging to see the biggest companies in the UK on track to hit the 33% target. But that is still only 33%. The benefits of greater diversity are clear so now it’s up to the FTSE 250 to increase their ambition. Still too little is being done to change the cultures which prevent talented women staying and rising to the top. We urge companies to act faster, for the sake of their people and their business.”

Professor Ruth Sealy, Director of Exeter Business School’s Centre for Leadership and co-author of the report, said: “The lack of diversity amongst executives of so many FTSE companies, even in functions which have balanced or majority female intakes, reveals such poor management. Organisations must now be bold and decisive in designing senior roles and careers fit for the 21st century in order to optimise the available talent”.

Case study: functional heads on executive committees

In preparing their report, Cranfield’s experts interviewed men and women serving as functional directors on FTSE 100 executive committees – the most senior management rank below board level – about their career trajectories and leadership experiences, drawing comparisons that provide useful insight into how companies can better nurture female leadership talent internally. 

Photograph of a group of executives in shillouette
Functional heads: a significant pool of executive talent

Traditionally, functional heads (HR Director, General Counsel, Communications Director) on these committees have not been considered for board roles, as they are seen as having narrow functions and lacking operational experience and business acumen, but the report’s authors challenge these misconceptions and argue they represent a significant pool of executive talent that is too-often overlooked.

The study offers several recommendations to help boost the female executive talent pipeline. These include:

  • Recognising the added value of functional heads on executive committees and considering them more seriously as an important pipeline of executive and non-executive board talent 
  • Recognising that men and women may express leadership aspirations in different ways to ensure that not only those that naturally ‘claim’ leadership roles are given the chance to step up
  • Recognising the critical role sponsors, organisational cultures, and inclusive talent processes play in forming and affirming leaders.

Dr Elena Doldor, Senior Lecturer at Queen Mary University and Visiting Fellow at Cranfield School of Management, led the interviews. She said: “Our interviews show that men and women have different experiences of progressing into senior leadership roles. Developmental organisational cultures and sponsors were critical to the career progression of the senior women we interviewed. Leadership does not emerge in a vacuum. If companies are serious about developing the female executive pipeline, they should ensure that their organisation truly enables talented women to flourish as leaders.”

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For further information please contact: 

Cranfield University press office:
T: +44 (0) 1234 754999 or 07813 810114
Email: mediarelations@cranfield.ac.uk

Aviva press office:
Sarah Poulter
T: +44 (0) 1904 452828 / 07800 691569 
Email: sarah.poulter@aviva.com

About Cranfield University 
Cranfield is an exclusively postgraduate university that is a global leader for education and transformational research in technology and management.
www.cranfield.ac.uk

Cranfield School of Management

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