Aviva has launched a new website dedicated to helping Group Protection and Health advisers who are looking for additional support with their marketing.
The ‘Adviser Resource Hub’* is free to use and offers practical tips and tools to advisers looking to grow their business.
Once registered, advisers have access to a wealth of marketing content, including information on how to help retain and find new clients as well as tips on how to make the most of sales opportunities. There are also simple templates for advisers who want to create a marketing plan, write direct mail letters or compose customer satisfaction surveys.
The hub also includes advice on how to use social media more effectively and how to build a more engaging website.
Steve Bridger, Managing Director of Group Protection at Aviva, said:
“We know just how competitive the market is right now so advisers need every advantage they can get.
“Marketing is a great way to grow a business, but it can be expensive and time consuming. This means it can slip down the priority list as advisers have clients to service and other areas of their business to focus on.
“We’re committed to providing tools and support to help make it simpler for advisers to grow their health and protection business. The Adviser Resource Hub is a prime example of this.”
Visit Aviva’s Adviser Resource Hub.
*Content for the Adviser Resource Hub has been created by Marketing Mentor on behalf of Aviva
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Media enquiries:
Ben Moss
Corporate and Workplace
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Phone
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07827 832 395
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Email
Notes to editors:
- We are the UK's leading diversified insurer and we operate in the UK, Ireland and Canada. We also have international investments in India and China.
- We help our 20.5 million (as at 31 December 2024) customers make the most out of life, plan for the future, and have the confidence that if things go wrong we'll be there to put it right.
- We have been taking care of people for more than 325 years, in line with our purpose of being 'with you today, for a better tomorrow'. In 2024, we paid £29.3 billion in claims and benefits to our customers.
- In 2021, we announced our ambition to become Net Zero by 2040, the first major insurance company in the world to do so. While we are working towards our sustainability ambitions, we recognise that while we have control over Aviva's operations and influence over our supply chain, when it comes to decarbonising the economy in which we operate and invest, Aviva is one part of a far larger global system. Nevertheless, we remain focused on the task and are committed to playing our part in the collective effort to enable the global transition. Find out more about our climate goals at www.aviva.com/sustainability/climate and our sustainability ambition and action at www.aviva.com/sustainability.
- Aviva is a Living Wage, Living Pension and Living Hours employer and provides market-leading benefits for our people, including flexible working, paid carers leave and equal parental leave. Find out more at https://www.aviva.com/about-us/our-people/
- As at 31 December 2024, total Group assets under management at Aviva Group were £407 billion and our estimated Solvency II shareholder capital surplus as at 31 December 2024 was £7.9 billion. Our shares are listed on the London Stock Exchange and we are a member of the FTSE 100 index.
- For more details on what we do, our business and how we help our customers, visit www.aviva.com/about-us
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