Bank of grandma and grandad help younger people get on the property ladder for the first time

Happy family on sofa with pet
  • One in four (25%) grandparents have, or are going to, help grandchildren become first time buyers.
  • Typical amount given to grandchildren now £31,398.63, 25% higher than in 2016.
  • In 2016, fewer than 1 in 5 (17%) people used wealth held in their property to assist family members - this has more than doubled to 40% in 2022.
  • Property wealth progressively seen as a usable asset for today rather than a legacy investment

New research1 from Aviva suggests there is a growing tendency among older Brits to use the wealth held in their property to help younger generations become first time buyers.

The research, conducted in April 2022, looks at spending and saving levels, as well as attitudes towards funding retirement. It follows similar Aviva research carried out in 20162.

Homeowners, particularly those who are mortgage-free, are planning to use investments, as well as their property, to help other family members move onto the property ladder.

The 2022 research shows that the average age people pay their mortgage off is 51. After this, property and other wealth tends to start being spread through the generations.

In 2022, 14% of respondents say they have already helped their children to become first time buyers, with a further 19% saying they will ‘definitely or probably’ do this. In 2016 more respondents (19%) said they had already helped their children to become first time buyers, yet fewer (13%) were ‘definitely or probably intending to’ compared to now.

Bank of Grandma and Granddad

The research also shows an increase in the number of people ready to help other family members, not just their own children. In 2022, 5% say they have already helped their grandchildren become first time buyers, with a further 20% saying they are definitely or probably going to.

This proportion has shifted upwards in the last six years. In 2016,  3% had already helped their grandchildren to get onto the property ladder and 14% intended to.

The same pattern emerges when it comes to helping members of the wider family to buy a home. In 2022, 3% say they have already helped with this, and a further 9% intend to, compared with 2% and 3% respectively in 2016.

The amount of money older relatives are giving to younger generations has also increased, with the typical total amount given now standing at £31,398.63, 25% higher than in 2016.

Matt McGill, MD Aviva Equity Release, comments: “It’s no secret that many younger people tend to encounter difficulties when seeking to enter the housing market for the first time. The degree to which existing homeowners are now prepared to use their own wealth to help their other family members onto the property ladder has increased notably over the last six years. Increasingly, older homeowners are a source of funding for their children and their grandchildren, and are using a greater variety of means to help younger family members out.”

There is also a noticeable shift towards using property wealth over other sources of income to provide help to other family members hoping to buy a home. In our research this year, the use of financial help sourced through property wealth has more than doubled compared with six years ago, with 40% using property assets in a number of ways, led by downsizing and Equity Release.

In 2016, most financial help was sourced through using savings and investments to provide money for a deposit (71%), or to buy a property outright (10%). A further 3% cashed in pensions or used pension savings to enable this. Property wealth was used to help other family members in 17% of cases, mostly by releasing capital through downsizing or Equity Release.

Matt McGill concludes; “It’s striking that more and more people are willing to use their property wealth in a variety of ways, and that this is starting to become the norm for those wanting access to cash to help other family members. Six years ago, fewer than 1 in 5 people used wealth held in their property to assist other family members - and this has now grown to 40%.

“It is becoming increasingly accepted that wealth held in property should be considered part of someone’s total assets, and can be used for a variety of purposes - including to help younger family members buy a home like their parents and grandparents did.”

Notes

1 Aviva research conducted for Aviva by Censuswide April 2022. 1507 general consumers aged 45+.

2 Aviva Real Retirement Report conducted for Aviva by ICM Unlimited April 2016. 1506 general consumers aged 45+.

-ENDS-

Media Enquiries

Catherine Comben

UK Insurance Media Relations

Notes to editors:

  • We are the UK's leading diversified insurer and we operate in the UK, Ireland and Canada. We also have international investments in India and China.
  • We help our 19.6 million (as at 31 August 2024) customers make the most out of life, plan for the future, and have the confidence that if things go wrong we’ll be there to put it right.
  • We have been taking care of people for more than 325 years, in line with our purpose of being ‘with you today, for a better tomorrow’. In 2023, we paid £25.6 billion in claims and benefits to our customers.
  • In 2021, we announced our ambition to become Net Zero by 2040, the first major insurance company in the world to do so. We are aiming to have Net Zero carbon emissions from Aviva’s operations and supply chain by 2030. While we are working towards our sustainability ambitions, we recognise that while we have control over Aviva’s operations and influence on our supply chain, when it comes to decarbonising the economy in which we operate and invest, Aviva is one part of a far larger global ecosystem. There are also limits to our ability to influence other organisations and governments. Nevertheless, we remain focused on the task and are committed to playing our part in the collective effort to enable the global transition. Find out more about our climate goals at at www.aviva.com/sustainability/climate and our sustainability ambition and action at www.aviva.com/sustainability.
  • Aviva is a Living Wage, Living Pension and Living Hours employer and provides market-leading benefits for our people, including flexible working, paid carers leave and equal parental leave. Find out more at https://www.aviva.com/about-us/our-people/
  • As at 30 June 2024, total Group assets under management at Aviva Group were £398 billion and our estimated Solvency II shareholder capital surplus as at 30 September 2024 was £7.6 billion. Our shares are listed on the London Stock Exchange and we are a member of the FTSE 100 index.
  • For more details on what we do, our business and how we help our customers, visit www.aviva.com/about-us
  • The Aviva newsroom at www.aviva.com/newsroom includes links to our spokespeople images, podcasts, research reports and our news release archive. Sign up to get the latest news from Aviva by email.
  • You can follow us on:
  • For the latest corporate films from around our business, subscribe to our YouTube channel: www.youtube.com/user/aviva

      More from our Newsroom